Executive Team

Martyn Lewis, President and CEOMartyn founded Market-Partners in 1995. Since that time, he has worked with numerous selling teams across a broad-range of industries. He has worked with start-ups and industry giants. Prior to Market-Partners he had extensive executive, sales and marketing experience. His positions included President and CEO for Drake International in North America where he led a large and multi-divisional sales force to reverse a declining trend to growing the business at more than three times the rate of the industry. Prior to Drake, Martyn was with Digital Equipment of Canada for ten years. During his tenure at DEC he led several hundred sales professionals, culminating in the position of VP Marketing and Sales Services. Prior to joining DEC, Martyn worked in the major accounts division of ICL in the UK.

Martyn acts as an advisor to a number of executives in the high technology industry and is active on several advisory boards and boards of directors.

Martyn has developed a reputation as a dynamic speaker and authority on sales and marketing processes.

David Laing, Executive VP Canada – David brings 25 years of sales, sales management and general management experience, primarily in the high technology industry, to the Market-Partners team. Before joining Market-Partners in 2000, he was VP Operations at Cedara Software where he was responsible for Customer Support, Alliances, and Business Operations. As a senior member of the management team, he played a significant role in the successful restructuring and return to growth for profitability in this $50M public company. Throughout his career he has headed up a number of innovative change management and technology implementation programs aimed at improving sales force effectiveness.

Beverly Lock, VP Professional Services - Beverly is an accomplished leader with strong interpersonal skills and has over 18 years' experience in a wide range of sales and marketing activities, including creating and implementing strategy and programs. Beverly began her career in sales working for a computer startup company, and then went on to hold positions spanning a 10 year period at Canon Inc. in Sales, Marketing, Customer Support, and Systems Engineering. Beverly has broad knowledge of the Information Technology industry and since 2003 has been working for Market-Partners leading client engagements involving sales effectiveness, customer facing processes, and associated change management initiatives. Beverly holds an MBA from Notre Dame de Namur University (California) and BA from McMaster University (Canada).

Jim Cooper, Senior Consultant - Jim has over thirty years of experience in organizational leadership, strategic planning, sales and marketing program development, project management, and total quality programs for defense, telecommunications, and high tech organizations. He is the founder and principal of Sales Sense LLC, a management consulting firm which helps companies improve the effectiveness of their sales programs. Prior to founding Sales Sense, Jim served with Hewlett-Packard Company for over twenty years in a variety of sales and business leadership positions, including leading the post merger integration activities for the HP acquisition of Dazel Corporation in 1999. Prior to that, Jim was HP's worldwide client business manager for GTE Corporation.