Market-Partners history and values can
be traced back to when the founder first moved into sales many years
ago. Having previously worked with customers and sales people for
many years he thought it would be a breeze.
What a shock!
-
Customers didn’t buy as expected
-
The competitors had better
offerings than anyone had previously shared
-
Products were not always delivered
as and when expected
-
Sales managers seemed to be only
interested in the current quarter’s sales
-
Getting anything done inside the
company seemed to take forever
-
Too many hours a week were spent
on administration, progress chasing, and reporting
-
A seemingly endless stream of
activities and challenges were required to turn a customer’s
interest into a commitment in the shape of a contract
From the perspective of a sales
person, it seemed as though the company was anything but aligned to
the task of generating business.
Now, after working with many companies
- and thousands of sales people - we have discovered that this is
more common than not. With the passage of time the situation has, in
most cases, become worse. It is upon this simple observation, and
the colossal opportunity that exists for companies to better align
and coordinate their entire sales and marketing system both
internally and externally to their target market, that
Market-Partners was founded.
